Vision

Our organization should be: • Recognized as the champion for Birds and Nature across Pierce County/Washington. • At the forefront of protecting birds and nature. • Recognized by municipal, County and State government and other agencies as the pre-eminent advisory body on birds. • Financially sound. • Revered as a positive and well-respected organization within the community. • Seen as a good employer and an organization that people aspire to work for. • At the forefront of lobbying on key issues that impact upon birds and habitat.

Goals

1. 1.Conserving natural habitat and where possible expanding habitat. 10,000 trees program target. Working with Pierce County Council to preserve 100,000 acres.
2. 2.To engage every child between ages of 7 and 11 and encourage them to care for birds and nature
3. 3.To raise awareness of the dramatic decline in bird numbers with legislators and public and encourage strategic and local day to day actions to help birds.