The nonprofit organization presents evidence of strategic thinking and goal setting through sharing their most important strategic goals.
Goal One: Drive maximum margin generation from all of our current annual events. Add a 10K event to the run program.
Goal Type: Focus on core programs to achieve mission and scale back on programs not seen as core.
Goal Two: Grow awareness and community events outside of the core fund raising efforts through social media marketing and email campaigns. Begin evaluating new event offerings for other times of the year.
Goal Type: Grow, expand, scale or increase access to the existing programs and services.
Goal Three: Continue to automate existing systems and processes to ensure scalable growth.
Goal Type: Invest in the capacity of our organization (financial, management, technical, etc.).