Vision

ProduceGood imagines nutrition equity and climate resilience, achieved through a localized, circular food system and educated, invested communities.

Goals

1. 1.Fully Develop Key Food Recovery Resources (Growers, Vols, Feeders). Collect 500,000 pounds in 2026 through 1,000 events and provide twice monthly access to the clients of 20 feeding partners. Apply stakeholder leveling Normalize quid pro quo Acknowledge, recognize, reward Use levers for decision making
2. 2.Shape the Food Supply Chain Through Sustainable linkages that foster collaboration and mutual benefit between partners across the food system including food generators, recovery organizations and food distributors: Drive predictability Sustain engagement Supply quickly and equitably Evolve from stop gap to solution
3. 3.Expand Civic Engagement, Education & Advocacy for food recovery to feed people through 85 outreach and education events: Raise our collective voice Expand education efforts Mobilize around key issues Recruit city partners