The nonprofit organization presents evidence of strategic thinking and goal setting through sharing their most important strategic goals.
Goal One: Continue outreach so that the public is aware that help for abandoned or injured birds is available.
Goal Type: Grow, expand, scale or increase access to the existing programs and services.
Goal Two: Increase our fundraising efforts -- especially grants and corporate sponsorships -- in order to fund an expansion of our services and education programs.
Goal Type: Invest in the capacity of our organization (financial, management, technical, etc.).
Goal Three: Increase our social media presence and newsletter coverage including legislative issues that impact birds in order to advocate for all wildlife.
Goal Type: This goal reflects our commitment to further our advocacy work for our organization and or cause area.