Vision

We envision a future in which the casual use of prescription pills is considered socially unacceptable, and in which sharing random pills is uncool. We endeavor to change the ‘quick fix’ mindset of self-medication in favor of more organic and sustainable strategies for managing stress and anxiety. To accomplish these goals, we must break through the noise and communicate with young people on their terms – go where they are; speak their language; and get them talking.

Goals

1. 1.We developed a three-point strategy for reaching youth between the ages of 13-24 – Go where they are (social media); Speak their language (short videos); and get them talking (empowering messaging).
2. 2.We are focused on ensuring we have an expert staff and resources to meet the growing demand for our programs. We are laser focused on creating sustainability to empower even more families.
3. 3.We are working to create a fentanyl awareness and drug education program for parents and youth that provides information and resources pertaining to the current drug landscape in the age of fentanyl.