Mission

The mission of Santa Claus, Inc.(SCI) is "To provide critical services to impoverished youth in the Inland Empire by empowering families through year-round and seasonal giving programs." SCI has alleviated the sting of poverty for vulnerable children across the Inland Empire since 1952. SCI began as a seasonal operation bringing gifts to the impoverished children of San Bernardino at Christmas time. After 6 decades, Santa went year round with YES! Youth Enrichment Services; providing *new* essential items to children in low-income circumstances. Since the launch of YES! in 2012, SCI has grown by an astounding 800%; becoming the single largest distributor of NEW critical needs items to low income children in the State of California. Our exclusive retail partnerships enable Santa to bring new toys, quality clothing, shoes and socks, books, coats, quilts, school supplies, personal care kits, birthday surprises, and holiday cheer to over 150,000 underprivileged children each year.