Disable all preview features

Human Services : Children's and Family Services

ProKids

Everything is possible when someone cares

four stars

92.75

2605 Burnett Avenue Cincinnati, OH 45219
tel: (513) 281-2000   Web Site
EIN: 31-1020021

Board Leadership
Robert A. McMahon
President

CEO
Tracy Cook
Executive Director

  Score
(out of 100)
Rating
Overall Score & Rating 92.75 four stars
  Financial 89.75 three stars
  Accountability & Transparency 100.00 four stars
This rating was published 06/01/2019 and includes data from FY2017, the most recent 990 received at that time.

ProKids' vision is a safe, permanent, and nurturing home for every child. ProKids helps our community discover the power of investing in the promise of our children. We recruit, train, and support community volunteers to speak up for children who have been abused and neglected and help guide them into safe environments where they can thrive. ProKids creates alliances within the child protection system to maximize outcomes for our children. ProKids serves the more than 3,000 children in Hamilton County's child protection system. More than 99% of children represented by ProKids are free from abuse. This is a rate we have maintained for more than two decades.

ProKids' vision is a safe, permanent, and nurturing home for every child. ProKids helps our community discover the power of investing in the promise of our children. We recruit, train, and support community volunteers to speak up for children who have been abused and neglected and help guide them into safe environments where they can thrive. ProKids creates alliances within the child protection system to maximize outcomes for our children. ProKids serves the more than 3,000 children in Hamilton County's child protection system. More than 99% of children represented by ProKids are free from abuse. This is a rate we have maintained for more than two decades.

Impact Information

Looking for Impact Information?

Charity Navigator is collaborating with GuideStar, GlobalGiving, Classy, and ImpactMatters to display impact-related information for rated nonprofits. However, not all rated nonprofits have provided impact information yet. Each of these partners has supplied Charity Navigator with the impact information they receive directly from nonprofits. Submissions must be made on our partner's websites and we plan to update the display of this information regularly.

If you are interested in seeing this charity provide its impact information, please click below. Note, this is simply an indication of your interest.

Financial

three stars

89.75

Accountability & Transparency

four stars

100.00

This rating was published 06/01/2019 and includes data from FY2017, the most recent 990 received at that time.
Overall Rating Chart
  Program Expenses
(Percent of the charity's total expenses spent on the programs
and services it delivers)
75.4%
  Administrative Expenses 8.8%
  Fundraising Expenses 15.7%
  Fundraising Efficiency $0.10
  Working Capital Ratio (years) 2.95
  Program Expenses Growth 14.2%
  Liabilities to Assets 2.3%
All data for Financial Performance Metrics calculations was provided by ProKids on recent 990s filed with the IRS.
All data for Financial Performance Metrics calculations was provided by ProKids on recent 990s filed with the IRS.

Highly Rated

Charity Name & State Overall Score Overall Rating
ProKids (OH) 92.75 four stars
Court Appointed Special Advocates of Collin County (TX) 91.33 four stars
Voices for Utah Children (UT) 90.58 four stars
Alliance for Children's Rights (CA) 96.47 four stars
Memphis Child Advocacy Center (TN) 90.10 four stars

Compare These Charities (Highly Rated)

REVENUE  
Contributions  
   Contributions, Gifts & Grants $2,411,446
   Federated Campaigns $101,000
   Membership Dues $0
   Fundraising Events $833,868
   Related Organizations $0
   Government Grants $285,930
Total Contributions $3,632,244
   Program Service Revenue $0
Total Primary Revenue $3,632,244
   Other Revenue $566,746
TOTAL REVENUE $4,198,990
   
EXPENSES  
   Program Expenses $1,637,010
   Administrative Expenses $181,000
   Fundraising Expenses $315,732
TOTAL FUNCTIONAL EXPENSES $2,133,742
   
Payments to Affiliates $0
Excess (or Deficit) for the year $2,065,248
   
Net Assets $6,307,978

Program names and associated costs are listed for the top programs as reported on the charity's most recently filed Form 990. The top programs displayed will include the largest three programs, or those programs covering at least 60% of the charity's total expenses, whichever comes first.

Program Name Amount Spent % of Program Expenses
Recruiting, Training, and Supervision $1,405,211 85.8%
Victim of Crime Act Grant $231,799 14.1%

Ratings History
ProKids has received 2 consecutive 4-star ratings from Charity Navigator.

Form 990 FYE Date Published Overall Score Overall Rating
CN 2.1
2017-12 06/01/2019 92.75 four stars
2016-12 08/01/2018 92.49 four stars
2016-12 06/01/2018 89.18 three stars
2015-12 11/01/2017 88.91 three stars

The data displayed on this tab is provided by the IRS in the form of Publication 78 and the Business Master File (BMF).

EIN 31-1020021
Name in IRS Master File PROKIDS
NTEE Code R20
NTEE Classification Civil Rights, Advocacy for Specific Groups
NTEE Type Civil Rights, Social Action, Advocacy
Classification Charitable Organization
Subsection 501(c)(3)  (View the list of codes)
Activities (327) Prevention of cruelty to children
Foundation Status Organization which receives a substantial part of its support from a governmental unit or the general public   170(b)(1)(A)(vi)
Deductibility Contributions are deductible
Affiliation Independent - the organization is an independent organization or an independent auxiliary (i.e., not affiliated with a National, Regional, or Geographic grouping of organizations).
Group Name [Not Applicable]
Ruling Date December, 1981
Filing Requirement 990 (all other) or 990EZ return
Fiscal Year End December
IRS Forms 990
(provided courtesy of Foundation Center)
(Log In or Register Now to View Forms 990!)
  • December, 2016
  • December, 2015
  • December, 2014
  • December, 2013
  • December, 2012
Compensation % of Expenses Paid to Title
$114,405 5.36% Tracy Cook Executive Director

Highly Rated

Charity Name & State Overall Score Overall Rating
ProKids (OH) 92.75 four stars
CASA of the Pikes Peak Region (CO) 90.78 four stars
Fair Chance (DC) 86.50 three stars
Children's Advocacy Center of Collin County (TX) 91.85 four stars
Children's Action Alliance (AZ) 92.38 four stars

Compare These Charities (Highly Rated)

This charity has an official representative registered with Charity Navigator.

Charity Contact Info

ProKids
2605 Burnett Avenue
Cincinnati, OH 45219
tel: (513) 281-2000
fax: (513) 487-6444
EIN: 31-1020021

Visit Web Site

Board Leadership

Robert A. McMahon
President

CEO

Tracy Cook
Executive Director

Join Our Mailing List

Join over 400,000 other informed givers and get updates on charity ratings, new features, hot topics, and tips for donating.