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Human Services : Social Services

United Through Reading

Reading Together Unites Military Families

95.75

1455 Frazee Road Suite 500
San Diego, CA 92108
tel: (858) 481-7323   Web Site
EIN: 33-0373000

Board Leadership
Brian Roehrkasse
Chair

CEO
Sally Ann Zoll, Ed.D.
Chief Executive Officer

 
 
  Score
(out of 100)
Rating
Overall Score & Rating 95.75
  Financial 94.00
  Accountability & Transparency 100.00
This rating was published 12/23/2020 and includes data from FY2019, the most recent 990 received at that time.

Mission: Together, United Through Reading (UTR) unites military families facing physical separation by facilitating the bonding experience of reading aloud.

In more than 200 locations worldwide on land and at sea, United Through Reading offers military service members the opportunity to be video-recorded reading books to the special children in their lives. The videos allow families to share storytime during periods of physical separation. Services can be accessed 24 hours a day, 365 days a year through the United Through Reading App. Veterans and their families are also encouraged to participate in UTR.

When service members read to children they love and send the video recordings and books home: family morale is boosted; separation-related stress is reduced; family reading routines are maintained; children remain connected to their service members, making family reintegration easier; and children's literacy and language skills develop!

Mission: Together, United Through Reading (UTR) unites military families facing physical separation by facilitating the bonding experience of reading aloud.

In more than 200 locations worldwide on land and at sea, United Through Reading offers military service members the opportunity to be video-recorded reading books to the special children in their lives. The videos allow families to share storytime during periods of physical separation. Services can be accessed 24 hours a day, 365 days a year through the United Through Reading App. Veterans and their families are also encouraged to participate in UTR.

When service members read to children they love and send the video recordings and books home: family morale is boosted; separation-related stress is reduced; family reading routines are maintained; children remain connected to their service members, making family reintegration easier; and children's literacy and language skills develop!

Financial

94.00

Accountability & Transparency

100.00

This rating was published 12/23/2020 and includes data from FY2019, the most recent 990 received at that time.
Overall Rating Chart
  Program Expenses
(Percent of the charity's total expenses spent on the programs
and services it delivers)
81.5%
  Administrative Expenses 9.9%
  Fundraising Expenses 8.4%
  Fundraising Efficiency $0.09
  Working Capital Ratio (years) 0.54
  Program Expenses Growth 19.8%
  Liabilities to Assets 9.6%
All data for Financial Performance Metrics calculations was provided by United Through Reading on recent 990s filed with the IRS.
All data for Financial Performance Metrics calculations was provided by United Through Reading on recent 990s filed with the IRS.

Constituent Feedback

Charity Navigator believes nonprofit organizations that engage in inclusive practices, such as collecting feedback from the people/communities they serve, may be more effective. We've partnered with GuideStar by Candid to survey organizations about their feedback practices. Nonprofit organizations are encouraged to fill out the How We Listen section of their Candid profile.

Here's how this organization is listening and learning from the people they serve:
How is the organization collecting feedback?
Electronic surveys (by email, tablet, etc), Paper surveys, Community meetings or town halls, Constituent (client or resident, etc) advisory committees
How is the organization using feedback?
To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To strengthen relationships with the people we serve
With whom is the organization sharing feedback?
The people we serve, Our staff, Our board, Our funders, Our community partners
What challenges does the organization face when collecting feedback?
It is difficult to get the people we serve to respond to requests for feedback, The people we serve tell us they find data collection burdensome
Describe a recent change in your organization that resulted from feedback.
We have widened the selection of books to be inclusive of children of all ages
This Constituent Feedback information is provided to us by Candid. At this time, Constituent Feedback information published on this organization's page has no effect on its star rating per our methodology.

Highly Rated

Charity Name & State Overall Score Overall Rating
United Through Reading (CA) 95.75
Green Beret Foundation (TX) 93.24
Navy SEAL Foundation (VA) 100.00
Military Missions in Action (NC) 88.14
Wounded Warriors Family Support (NE) 92.92

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REVENUE  
Contributions  
   Contributions, Gifts & Grants $1,415,076
   Federated Campaigns $0
   Membership Dues $0
   Fundraising Events $14,958
   Related Organizations $0
   Government Grants $0
Total Contributions $1,430,034
   Program Service Revenue $0
Total Primary Revenue $1,430,034
   Other Revenue $275,994
TOTAL REVENUE $1,706,028
   
EXPENSES  
   Program Expenses $1,608,133
   Administrative Expenses $139,027
   Fundraising Expenses $154,258
TOTAL FUNCTIONAL EXPENSES $1,901,418
   
Payments to Affiliates $0
Excess (or Deficit) for the year $-195,390
   
Net Assets $948,835

Program names and associated costs are listed for the top programs as reported on the charity's most recently filed Form 990. The top programs displayed will include the largest three programs, or those programs covering at least 60% of the charity's total expenses, whichever comes first.

Program Name Amount Spent % of Program Expenses
Military Programs $1,608,133 100.0%

Ratings History
United Through Reading has received 2 consecutive 4-star ratings from Charity Navigator.

Form 990 FYE Date Published Overall Score Overall Rating
CN 2.1
2019-12 12/23/2020 95.75
2018-12 02/01/2020 94.28
2017-12 02/01/2019 84.07
2016-12 04/01/2018 80.81
2015-12 03/01/2017 83.21
2014-12 06/01/2016 84.09
 
CN 2.0
2014-12 12/22/2015 78.97
2013-12 03/01/2015 81.94
2012-12 10/01/2014 89.70
2012-12 12/20/2013 88.57
2011-12 04/01/2013 94.16
2010-12 02/01/2012 96.86
2009-12 09/20/2011 94.74
 
CN 1.0
2009-12 03/01/2011 90.13
2008-12 03/01/2010 93.22
2007-06 04/01/2008 95.57
2006-06 03/01/2007 93.09
2005-06 04/01/2006 88.15
2004-06 09/01/2005 95.93

The data displayed on this tab is provided by the IRS in the form of Publication 78 and the Business Master File (BMF).

EIN 33-0373000
Name in IRS Master File UNITED THROUGH READING
NTEE Code B92
NTEE Classification Remedial Reading, Reading Encouragement
NTEE Type Educational Institutions and Related Activities
Classification Charitable Organization
Subsection 501(c)(3)  (View the list of codes)
Activities (92) Literary activities
Foundation Status Organization which receives a substantial part of its support from a governmental unit or the general public   170(b)(1)(A)(vi)
Deductibility Contributions are deductible
Affiliation Independent - the organization is an independent organization or an independent auxiliary (i.e., not affiliated with a National, Regional, or Geographic grouping of organizations).
Group Name [Not Applicable]
Ruling Date January, 1995
Filing Requirement 990 (all other) or 990EZ return
Fiscal Year End December
IRS Forms 990
(provided courtesy of Foundation Center)
(Log In or Register Now to View Forms 990!)
  • December, 2018
  • December, 2017
  • December, 2016
  • December, 2015
  • December, 2014
Compensation % of Expenses Paid to Title
$156,057 8.20% Sally Zoll Chief Executive Officer

Highly Rated

Charity Name & State Overall Score Overall Rating
United Through Reading (CA) 95.75
Homes For Our Troops (MA) 92.23
Tragedy Assistance Program for Survivors (VA) 91.16
Hire Heroes USA (GA) 91.16
Coast Guard Mutual Assistance (VA) 98.58

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This charity has an official representative registered with Charity Navigator.

Constituent Feedback

This organization is sharing information on how they communicate with stakeholders to better inform your giving.

Charity Contact Info

United Through Reading
1455 Frazee Road
Suite 500
San Diego, CA 92108
tel: (858) 481-7323
EIN: 33-0373000

Visit Web Site

Board Leadership

Brian Roehrkasse
Chair

CEO

Sally Ann Zoll, Ed.D.
Chief Executive Officer

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