The nonprofit organization presents evidence of strategic thinking and goal setting through sharing their most important strategic goals.
Goal One: Detroit PBS Kids is the framework for every PBS Station in the country
Goal Type: Grow, expand, scale or increase access to the existing programs and services.
Goal Two: DPTV is the most trusted media brand, leading journalism and community engagement hub in Southeast Michigan.
Goal Type: Grow, expand, scale or increase access to the existing programs and services.
Goal Three: Diversified revenue streams with membership representing 10% of viewers and listeners; earned revenue producing 20% of total revenue; and a $50M endowment.
Goal Type: Invest in the capacity of our organization (financial, management, technical, etc.).