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Human and Civil Rights : Advocacy and Education

GLAAD Inc.

Words & Images Matter

four stars

91.90

104 West 29th Street 4th Floor
New York, NY 10001
tel: (323) 933-2240   Web Site
EIN: 13-3384027

Board Leadership
Pamela Stewart
Chair

CEO
Sarah Kate Ellis
CEO and President

  Score
(out of 100)
Rating
Overall Score & Rating 91.90 four stars
  Financial 88.55 three stars
  Accountability & Transparency 100.00 four stars
This rating was published 02/01/2021 and includes data from FY2019, the most recent 990 received at that time.

Formed in New York in 1985, the Gay & Lesbian Alliance Against Defamation (GLAAD) amplifies the voice of the LGBT community by empowering real people to share their stories, holding the media accountable for the words and images they present, and helping grassroots organizations communicate effectively. By ensuring that the stories of LGBT people are heard through the media, GLAAD promotes understanding, increases acceptance, and advances equality. Because of GLAAD's work, LGBT stories and issues are covered in national and local news publications, in film and on television. In step with today's always-changing media landscape, GLAAD continues to provide journalists and media professionals with timely, inclusive and authoritative resources, expanding the representation of our community one story at a time through an effective, forceful mix of advocacy, education and visibility.

Formed in New York in 1985, the Gay & Lesbian Alliance Against Defamation (GLAAD) amplifies the voice of the LGBT community by empowering real people to share their stories, holding the media accountable for the words and images they present, and helping grassroots organizations communicate effectively. By ensuring that the stories of LGBT people are heard through the media, GLAAD promotes understanding, increases acceptance, and advances equality. Because of GLAAD's work, LGBT stories and issues are covered in national and local news publications, in film and on television. In step with today's always-changing media landscape, GLAAD continues to provide journalists and media professionals with timely, inclusive and authoritative resources, expanding the representation of our community one story at a time through an effective, forceful mix of advocacy, education and visibility.

Financial

three stars

88.55

Accountability & Transparency

four stars

100.00

This rating was published 02/01/2021 and includes data from FY2019, the most recent 990 received at that time.
Overall Rating Chart
  Program Expenses
(Percent of the charity's total expenses spent on the programs
and services it delivers)
71.2%
  Administrative Expenses 11.2%
  Fundraising Expenses 17.5%
  Fundraising Efficiency $0.11
  Working Capital Ratio (years) 2.17
  Program Expenses Growth 20.9%
  Liabilities to Assets 4.0%
All data for Financial Performance Metrics calculations was provided by GLAAD Inc. on recent 990s filed with the IRS.
All data for Financial Performance Metrics calculations was provided by GLAAD Inc. on recent 990s filed with the IRS.

Highly Rated

Charity Name & State Overall Score Overall Rating
GLAAD Inc. (NY) 91.90 four stars
Keshet (MA) 89.20 three stars
The San Diego LGBT Community Center (CA) 89.05 three stars
Human Rights Campaign Foundation (DC) 86.98 three stars
Center on Halsted (IL) 90.24 four stars

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REVENUE  
Contributions  
   Contributions, Gifts & Grants $7,457,757
   Federated Campaigns $0
   Membership Dues $2,707,930
   Fundraising Events $2,764,155
   Related Organizations $0
   Government Grants $0
Total Contributions $12,929,842
   Program Service Revenue $0
Total Primary Revenue $12,929,842
   Other Revenue $140,598
TOTAL REVENUE $13,070,440
   
EXPENSES  
   Program Expenses $7,211,896
   Administrative Expenses $921,169
   Fundraising Expenses $1,439,597
TOTAL FUNCTIONAL EXPENSES $9,572,662
   
Payments to Affiliates $0
Excess (or Deficit) for the year $3,497,778
   
Net Assets $19,645,665

Program names and associated costs are listed for the top programs as reported on the charity's most recently filed Form 990. The top programs displayed will include the largest three programs, or those programs covering at least 60% of the charity's total expenses, whichever comes first.

Program Name Amount Spent % of Program Expenses
Media Institute $2,696,077 37.4%
Media Awards $2,161,716 30.0%
News & Rapid Response Program $1,740,993 24.1%

Ratings History
GLAAD Inc. has received 2 consecutive 4-star ratings from Charity Navigator.

Form 990 FYE Date Published Overall Score Overall Rating
CN 2.1
2019-09 02/01/2021 91.90 four stars
2018-09 02/01/2020 91.44 four stars
2017-09 06/01/2019 83.58 three stars
2015-12 03/01/2019 80.78 three stars
2015-12 12/01/2016 79.87 two stars
2014-12 06/01/2016 84.36 three stars
 
CN 2.0
2014-12 02/01/2016 84.31 three stars
2013-12 07/01/2015 74.42 two stars
2012-12 02/01/2014 78.20 two stars
2011-12 12/01/2012 72.88 two stars
2010-12 02/01/2012 77.92 two stars
2009-12 09/20/2011 76.75 two stars
 
CN 1.0
2009-12 04/01/2011 67.26 one star
2008-12 04/01/2010 89.94 three stars
2007-12 12/17/2008 79.19 two stars
2006-12 12/15/2007 84.94 three stars
2005-12 12/01/2006 82.76 three stars
2004-12 03/01/2006 84.79 three stars
2003-12 11/01/2004 84.94 three stars
2002-12 04/01/2004 84.96 three stars

The data displayed on this tab is provided by the IRS in the form of Publication 78 and the Business Master File (BMF).

EIN 13-3384027
Name in IRS Master File GLAAD INC
NTEE Code [Not Provided by IRS]
NTEE Classification [Not Provided by IRS]
NTEE Type [Not Provided by IRS]
Classification Charitable Organization
Subsection 501(c)(3)  (View the list of codes)
Activities (431) Elimination of prejudice and discrimination (race, religion, sex, national origin, etc)
Foundation Status Organization which receives a substantial part of its support from a governmental unit or the general public   170(b)(1)(A)(vi)
Deductibility Contributions are deductible
Affiliation Independent - the organization is an independent organization or an independent auxiliary (i.e., not affiliated with a National, Regional, or Geographic grouping of organizations).
Group Name [Not Applicable]
Ruling Date May, 1989
Filing Requirement 990 (all other) or 990EZ return
Fiscal Year End September
IRS Forms 990
(provided courtesy of Foundation Center)
(Log In or Register Now to View Forms 990!)
  • September, 2018
  • September, 2017
  • September, 2016
  • December, 2015
  • December, 2014
Compensation % of Expenses Paid to Title
$383,698 4.00% Sarah Kate Ellis President, CEO

Highly Rated

Charity Name & State Overall Score Overall Rating
GLAAD Inc. (NY) 91.90 four stars
Center on Halsted (IL) 90.24 four stars
SAGE (NY) 90.87 four stars
Affirmations (MI) 86.98 three stars
Equality Florida Institute (FL) 94.62 four stars

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This charity has an official representative registered with Charity Navigator.

Charity Contact Info

GLAAD Inc.
104 West 29th Street
4th Floor
New York, NY 10001
tel: (323) 933-2240
fax: (323) 933-2241
EIN: 13-3384027

Visit Web Site

Board Leadership

Pamela Stewart
Chair

CEO

Sarah Kate Ellis
CEO and President

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